Rita’s Promise

Our Promise to You, Our Guests

At Rita’s, “Ice, Custard, Happiness” is our way of life—and a steadfast promise to our valued Guests. We sincerely believe that each person who visits a Rita’s is a Guest and should be treated like one. You won’t find customers at our stores—only Rita’s Guests!

We are dedicated to providing each Guest with a fresh, delicious, customized treat while delivering superior service and a dose of happiness. To that end, Rita’s adheres to strict product standards. All of our Ice is made fresh daily at each and every location. To ensure you receive only the freshest product available, our Freshness Policy requires that our Italian Ice and Cream Ices be discarded if not sold within 36 hours of being made.

Because the freshness and quality of our Ice is paramount, we aren’t able to offer all of our 70 plus flavors each day. However, we do rotate our flavors to create as much variety as possible and ensure there is always a flavor that appeals to each Guest’s taste buds. Some flavors may appear in the flavor rotation more frequently due to popular demand.

We encourage you to sign up for Cool Alerts Favorite Flavors of the Day program, or call your local Rita’s for the flavors of the day.

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