ICE + CUSTARD = HAPPINESS

At Rita’s, “Ice Custard Happiness” is our way of life. We’re passionate about delivering super-friendly guest service and providing our guests with a cool, smooth, delightfully happy treat experience. If you’re looking to build memories, celebrate special moments, mark traditions, orsimply need a pick-me-up, our fresh, tasty treats are guaranteed to do the trick. The best part?We take great pride in serving them to our community—and always with a side of happy.

Our Promise
Friendly People

A FRIENDLY FACE

Each shop is individually ownedand operated by someone from your community, making it an honor to serve you as our neighbor.

Dog eating Rita's Ice

MADE FRESH DAILY

Our famous Italian Ice is made fresh daily at each location.With a rotating selection of over 95 mouthwatering flavors,we’re practically guaranteedto have your favorite!

Happy Boy having Rita's Ice

HAPPINESS

Our business is treats. Our mission is happiness! Let us serve you up a big, fresh, delicious helping of each!.

OUR STORY

Downwards Arrow

IT STARTED IN THE SUMMER OF 1984…

Bob Tumolo, a former Philadelphia firefighter, opened a small Italian Ice business on his front porch in a suburb of Philly. That first shop, named after his wife, Rita, was created to offer the best-tasting, highest-quality Italian Ice. Today, Rita’s is in over 30 states, serving up Ice, Custard, and Happiness to millions of loyal fans.

Rita's Water Ice
First Day Of Spring

Every year we celebrate the first day of spring by giving away free Italian Ice. That’s right, for over 25 years we’ve treated each and every Guest to a free Italian Ice. It’s a Rita’s Tradition. Just our way of kicking off the season—and spreading a little happiness.

First Day Of Spring

Every year we celebrate the first day of spring by giving away free Italian Ice. That’s right, for over 25 years we’ve treated each and every Guest to a free Italian Ice. It’s a Rita’s Tradition. Just our way of kicking off the season—and spreading a little happiness.

People at Shop on First Day Of Spring
2020/03/19 23:33:51

COUNTDOWN TO SPRING 2020!

2020/03/19 23:33:51

COUNTDOWN TO SPRING 2020!

2020/03/19 23:33:51

COUNTDOWN TO SPRING 2020!

Kids Enjoying Rita's Ice
Kids Enjoying Frist Day Of Spring
First Day of Spring photo

RITA’S GENERAL FAQS

Rita’s Rewards is our new mobile loyalty program available for all our guests. Much like a traditional paper punch card, join now to earn virtual punchestoward a free treat. Just download the Rita’s Ice Mobile App for Android or iPhone and log in to start earning with Rita’s Rewards.

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