Rita’s Franchise Company, LLC (“we,” “our,” or “us”) (i) owns the Rita’s® franchise system (the “Franchise System”) that operates under our trademarks (the “Trademarks”), (ii) licenses the right to use the Franchise System and Trademarks to independently owned and operated Rita’s® shops (“Franchised Shop(s)”), and (iii) licenses the right to use the Franchise System to area representatives (“Area Representatives” or “Area Developers”) in order for the Area Representatives and/or Area Developers to market and sell franchises to prospective franchise owners.
We may collect personal information about you (information that identifies you as a specific person or related to you as a specific person) (“Personal Information” or “PI”), such as your:
- Address (billing and shipping addresses)
- Telephone Number
- Email address
- Credit and debit card information
- Employment history and/or
We may also collect information related to the computer or other device that you may use to access the Services. This type of information may not identify the individual user, but instead may identify the computer or other device(s) used.
We may collect and use all information shared by franchisees and Area Representatives.
How Do We Collect Personal Information?
Submitted by You: We may collect Personal Information from you when it is voluntarily submitted by you. For example, your Personal Information may be collected when you:
- Apply for employment
- Contact us with a question, comment, or request
- Initiate a search on one of the Websites or use any of the Services
- Make a product, vendor, or real estate inquiry
- Join the Rita’s® Birthday Club, Rewards program or any other loyalty program and/or
- Submit an inquiry regarding owning a Franchised Shop.
- Any content you post to our Sites, Apps, or social networking pages (“User Generated Content”), may be available to all Users, and we cannot prevent such content from being used in a manner that violates this Policy, the law, or your personal privacy. We may review such User Generated Content, remove it, or combine such User Generated Content with other information we have collected about you and use it as described in this Policy. All User Generated Content is subject to our Terms and Conditions and our User Generated Content Terms and Conditions.
Mobile Devices: When you visit the Website(s) on a mobile device or use any of the Services on a mobile device, we may collect information related to your unique mobile device ID, as well as location information. Should you download any Apps, we, as well as our service provider, may monitor, track, and collect usage data. For example, we may collect data specific to the days and times which you access the App(s) from your specific device.
Other Sources: We may also receive your Personal Information from other sources, such as social media platforms, people that you are in some way connected with on social media platforms, public databases, and the like.
Location Tracking: Additionally, when you visit our Website(s), or use any Services, we may collect information about your location using technologies like GPS, wi-fi, or cellular tower proximity. This type of information may be used to locate your proximity to nearby Franchised Shops, or to identify offers and other location specific items that may be of interest to you.
How Do We Use Personal Information that We Collect?
The Personal Information that you provide helps us understand how you use our Services, and our products and services.
We may also use your information to (without limitation):
- Evaluate your candidacy for employment; respond to specific inquiries or requests; send notices, offers, and solicitations that may take the form of U.S. mail, telephone calls, e-mail, and other methods of contact or solicitation; and for internal analysis in order to improve our products and services (marketing research, data analysis; etc.).
- Provide you with information concerning Rita’s® products or services which you request or which we think may interest you, to send you targeted advertising on our Sites, in our Apps, or on third party websites, to send you news and newsletters, special offers and promotions, or to otherwise contact you about information we think may interest you.
- Better understand how Users access and use our Sites, Apps, and Services, in order to improve them, respond to User desires and preferences, and for other research, marketing, and analytical purposes; to conduct research and analytics; to evaluate transactions involving the Sites, Apps, and social networking pages; to operate, evaluate, maintain, improve and develop the Site, Apps, and social networking pages (including by monitoring and analyzing trends, access to, and use); or to evaluate, improve, and develop our Services generally by tracking User interaction and review of our Services.
- Protect Our Legal Rights and Prevent Misuse – to respond to claims asserted against us , comply with legal process (e.g. subpoenas or warrants), or enforce or administer our agreements and terms; to conduct fraud prevention, risk assessment, or investigations; to protect our rights, property, or safety and those of Users, or others; and to protect our confidential and proprietary information.
- Comply with Legal Obligations – to comply with the law, a judicial proceeding, court order, subpoena, or other legal processes.
How is the Personal Information We Collect Disclosed?
In the course of carrying out our operations and seeking to improve the content on our Websites and other Services, we may transfer your Personal Information and other information that you submit through our Services, without limitation, to our offices, affiliates, Franchised Shops, Area Representatives, and service providers in the United States. We will not sell, exchange, or otherwise distribute your Personal Information without your consent, except to the extent required by law, in accordance with your instructions, or as set out below:
- Transaction Requirements: We sometimes retain the services of third parties to perform functions or services on our behalf. We will require that these entities not retain, share, store, or use Personal Information for any secondary purposes. However, we do not undertake to confirm, investigate, or police their practices.
- Franchisees and Area Representatives:We may share your Personal Information with our franchisees, who individually own and operate Franchised Shops. We may also share your information with our Area Representatives.
- Affiliates: We may disclose your Personal Information to our affiliates. Such affiliates may include, without limitation, our parent companies, RGCC, LLC (our gift card affiliate), and any other related companies.
- Vendors and Service Providers: We may share your Personal Information with vendors and service providers with whom we, our affiliates, our franchisees, or our Area Representatives have a business relationship. For example, we may share your information with travel service companies, financial service companies, insurance companies, payment and credit card processing companies, accountants, legal advisors, and email delivery services.
- Third Party Marketing Services:We may provide your Personal Information to companies that perform marketing services on our behalf, on behalf of our affiliates, or to other institutions with whom we or our affiliates have joint marketing agreements.
- Joint Promotions:From time to time, we may join with third parties to provide specific products or services. When users sign up for these services or order these products, we will share only the names and other information that is necessary for the third parties to provide these services or products. These third parties are not permitted to use your Personal Information except for the purpose of providing these services or products. However, we do not undertake to confirm, investigate, or police their practices.
- Merger or Acquisition:We may share your Personal Information with a third party who acquires any part of us or our assets, or any of our affiliates, whether such acquisition is by way of merger, consolidation, or purchase of all or a substantial portion of our assets.
- Disclosure Permitted by Law:We may share your Personal Information to government or public agencies, law enforcement authorities, regulators, and/or any other person or entity having legal authority or justification for receipt of your Personal Information if: (i) we believe that we are required to do so by law; (ii) we believe that we are permitted to do so by law or legal process; (iii) we are responding to a claim; or (iv) we are protecting our rights, property, or safety and that of our affiliates, the Franchise System, or others.
- Demographic Information: We will share aggregated demographic information with our affiliates and other third parties. This type of information is not linked to any Personal Information that can identify any individual person.
How Do We Protect Your Personal Information?
We take reasonable steps to help protect your Personal Information. However, data transmitted over the internet is never 100% secure. While we do our best to protect your Personal Information, we cannot guarantee the security of any information that is provided to us.